Empower Moves

#EmpowerMoves invites girls to celebrate International Day of the Girl 2021 by coming together on TikTok to raise their voice in support of a strong and equal future for themselves. The campaign lived across Tik Tok, Youtube and DOOH - with 130 million views globally.

Client: UN Women Australia
Agency: The Monkeys

Production Company: The Kitchen
Director: Juli Balla

Animation: Jacky Winter